Get “The Inside” Scoop: Your Essential Guide to San Diego and World of Coffee


A New Edition of The Inside Arrives for San Diego 2026 

As the global coffee community prepares to gather in World of Coffee San Diego 2026, our city guide is here to help attendees make the most of their time on and off the show floor. The Inside: San Diego 2026, published by Roast magazine and presented by Roastar, is a curated, on-the-ground companion designed to help visitors experience the city like a local.

This year’s guide dives into San Diego’s vibrant coffee and culinary scene. Inside, readers will find recommendations for standout cafes, destination restaurants, neighborhood gems, and coastal must-sees—along with new product highlights and practical tips for navigating the week’s events.

Attendees can connect with the Roast and Daily Coffee News teams throughout the event at booth #3535 at the World of Coffee trade show, taking place at the San Diego Convention Center.


Join Roast Magazine at World of Coffee San Diego


We’re heading to World of Coffee San Diego—we’d love to see you there! Visit us at Booth #3535 and meet the Roast team, explore merchandise, and take advantage of special subscription pricing.

Join us throughout the week for a series of gatherings, conversations, and celebrations with the coffee community:


Covoya + Roast Magazine Mixer 

Friday, April 10 at 6:00pm
The Rustic Root (Gaslamp District)
535 Fifth Ave, San Diego, CA 92101

Come connect, unwind, and kick off the weekend with us.


2026 Roaster of the Year Finalists Showcase 

Saturday, April 11, 10:00am–4:00pm
Dalla Corte Booth #2321

Meet the 2026 Roaster of the Year finalists and experience their work firsthand.


Cafe Imports Presents Expo's Greatest Scavenger Hunt

Don’t miss the return of Expo’s Greatest Scavenger Hunt—back for year two at World of Coffee San Diego and bigger than ever. This interactive experience invites you to explore the show floor, track down 13 participating brands, and collect pins along the way. Follow the clues dropping April 9!

 

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