Industry Conversations | Episode Three: The Business—From Craft to Commerce
Recorded live at the 2025 Specialty Coffee Expo, this four-part series brings you conversations with coffee professionals from across the industry. In this episode, we explore the art of balancing consistency and survival in business. What does it take to run a coffee company while staying true to your values, and how do you define success?
Next Up: Episode Four: The Future—A Shifting Industry
Featuring Interviews With…
Industry Conversations: A Four-Part Series
Recorded at the 2025 Specialty Coffee Expo in Houston, Texas
This video series explores the specialty coffee industry through the voices of roasters and professionals, highlighting personal stories, ethical practices, business realities, and future outlooks.
Episode Descriptions
Journey into Coffee
Personal journeys into coffee, the turning points that shaped careers, and what continues to inspire individuals in the craft.
Roasting Philosophy & Responsibility
Insight into roasting philosophies, ethical sourcing, and the importance of transparency and long-term relationships with producers.
From Craft to Commerce
A look at what it takes to run a coffee business—balancing craft with commerce, hiring, scaling, and staying true to values.
Episode 4
The Future For A Shifting Industry
Reflections on the evolving industry, climate and equity challenges, and hopes for innovation and community over the next decade.
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