BOLIVIA

The Coffee
In terms of coffee quantity, Bolivia is a small player: it ranks
38th on the list of coffee-producing nations, even behind the U.S.,
which ranks 35th. But in terms of coffee quality, Bolivia has been
working hard to move into the big leagues. In the last few years,
the country’s coffee has made great strides, in part thanks
to the Bolivian Specialty Coffee Association (ACEB), anti-drug
money from the U.S. government and programs like the Cup of Excellence,
which held its first Bolivian event last year in December.
“One of the ways in which Bolivia has suffered
in the past is they had a stigma of being junk coffee,” says Andrew Barnett,
owner and roaster at Ecco Café and one of the judges at Bolivia’s
first Cup of Excellence competition. “But the best Bolivian coffees have
a very sweet, very balanced cup and are deep berry in flavor. They’re creamy
and sweet.”
But there was a reason for Bolivian coffee’s
previous reputation, says Nelson Valverde, president of Invalsa, an import/export
company based in Bolivia. It was difficult to get consistently good coffee. “Bolivia
always had the right credibilities, but the coffee was never good,” he
says. “Everyone would say, theoretically, excellent coffee should come
out of here, so how come it doesn’t?”
Part
of the answer to this question lies in the same feature that
gives the country its great potential: the geography. Bolivia
sits high in the Andes Mountains, a location that has given rise
to the country’s nickname as “Rooftop of the World.” With
a landscape of snowy mountains, wide plateaus and tropical rain
forests, Bolivia has ideal coffee-producing conditions. Yet,
it is this geography, wonderfully designed to produce coffee,
which has also contributed to the country’s struggle to
produce consistent specialty coffee. Most farmers depulp the
coffee at the farm, and then must truck it over the mountains
to La Paz at a whopping 12,500 feet, where they deliver it to
centralized co-ops or intermediaries. 
“La Paz, which is the commercial center,
is very high,” Valverde says. “In order to get the coffee from the
farms to the processing plants, the coffee had to be trucked up the mountain.” Because
the beans were half-processed, they were still wet and would freeze and then
thaw again on their way over the mountain. In addition, half-processed coffee
quickly became musty and foul during the long trip to La Paz. “As a result,
it was not possible to predict good quality,” Valverde says. “This
trip was ruining the coffee. We realized we needed to process the coffee where
it’s grown, and then when it’s dry, it can make the trip.
Now, thanks in part to USAID, which has helped
to finance centralized facilities in the Yungas region, growers can process the
coffees closer to home. “Once we take care of the quality issues, such
as processing, the coffee’s actually wonderful,” Valverde adds.
Cultivation
Bolivian coffee is almost 100 percent arabica, mostly of the typica
and criolla varietals. More than 90 percent of the coffee grown
in Bolivia is produced in the Yungas area, a tropical region in
La Paz with altitudes between 500 and 1,600 meters. Other important
growing regions are Cochabamba, Santa Cruz and Tarija.
Before 1991, most farms were owned by wealthy land owners, who had Brazil’s
native people work for them. Then in 1991 a governmental land reform forced
the larger landowners to return the farms back to the families who had originally
owned them. These small farms, which range in size from 3 to 20 acres, now
produce the majority of coffee (estimates range from 85 to 95 percent), despite
the fact that often, only a small percentage of the land is dedicated to coffee.
“The Bolivian coffee industry has been fine-tuning
itself by producing quality in the cup and improving post-harvest techniques
mostly at the wet- and dry-milling stages,” says Marcos Moreno, agribusiness
and marketing advisor for the Market Access and Poverty Alleviation (MAPA) project,
a USAID-funded project that provides technical assistance to coffee growers in
Bolivia. “This is a young coffee industry in the hands of more than 23,000
small growers who are learning to make better coffee and bring home a steady
income.”
“It is not a miracle what has been happening
lately in Bolivia, but it is the result of hard work on behalf of coffee growers
that want to showcase what they can produce and turn around the misconception
that Bolivian coffees were a bag full of unpleasant surprises,” Moreno
adds.
Most smallholders use little or no fertilizers
or pesticides. The coffees are typically hand-picked and washed, and then sun-
or machine-dried. New projects, such as those funded by the U.S. to eradicate
drugs, helped build coffee processing plants in the main growing regions so that
the wet coffee would no longer need to be trucked into La Paz.
Along
with ACEB, the U.S. government spent $150,000 to bring the Cup
of Excellence program in Bolivia in October and December of 2004.
In the first year, 13 Bolivian coffees earned the Cup of Excellence
designation. First prize, with a score of 90.44, went to CENAPROC,
a co-op that received more than $11 a pound for its coffee. In
addition to inspiring more farmers to participate in coming years,
the hope is that the potential of this type of money will continue
to turn farmers away from coca acreage and into coffee. However,
at around $2 a pound, coca still pays at least double the current
price of coffee.
“To date, more than 45 sons and daughters
of coffee farmers have learned to cup coffee,” says Moreno. “This
is an enormous leap for an industry that four years ago had perhaps only one
trained cupper who did not know how to cup for positive quality traits but instead
focused only on common defects. The change in attitude on behalf of the growers
once they have learned to taste beautiful coffee has been pivotal in transforming
this industry. They now understand why only perfectly ripe coffee beans—not
the previous mix of over-mature, green or moldy coffee beans—produce a
perfect cup, a quality cup.”

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