CHEAP COFFEE

Behind the Curtain of the Global Coffee Trade

My Image

I N T R O D U C I N G

Cheap Coffee: Behind the Curtain of the Global Coffee Trade


Look behind the curtain of the global coffee trade.

The green coffee value chain is broken. Cheap Coffee provides a broad explanation of the economics, mechanics, and power structures that define the industry today. It is a readable and digestible synthesis of thousands of pages of academic literature and expert interviews from disciplines ranging from economics to anthropology and from environmental science to history. Change, restructuring, and conscientious participation from all stakeholders are needed if coffee farming is to be a viable livelihood for the next generation and part of the solution to the climate crisis that is upon us.


About the author

Karl Wienhold is a researcher, consultant, and operator of post-colonial rural development, specifically the intersection between agrarian communities and the global economy, endeavoring to understand and undo extractive power structures in favor of equitable alternatives. His professional background is in management consulting, agriculture, and coffee trading. He is the founder of an organization that advocates for the empowerment of smallholder coffee farmers in Colombia, where he calls home.

My Image

Cheap Coffee
Behind the Curtain of the Global Coffee Trade

Print Edition
$14.95 • 6" x 9" softcover
Shipping: Domestic U.S. shipping $3; Canada $24 (sorry, that’s the actual cost of shipping); All other countries $29

For customers in Europe:


Digital Edition
$9.95 • Available for instant download via Amazon or Apple Books


Questions? Please contact us at roast@roastmagazine.com or 503.282.2399.

Stacks Image 118

Stacks Image 128

Stacks Image 124

FOLLOW ROAST AT

Stacks Image 126

Stacks Image 132

© 2021 Roast Magazine | 1631 NE Broadway, Portland, Oregon 97232