
PLAYING IT SAFE
Food Safety Systems, Audits, And Vendor Certifications
by Dr. Terry Davis
AS THE FOOD SUPPLY CHAIN has grown longer and more complex American
consumers have been subjected to an ever more alarming series of food
recalls; California spinach, Honduran melons, Mexican jalapenos and serrano
peppers, and Florida tomatoes, just in the last year alone. Add contaminated
hamburger and Chinese processed pet food and the list is long indeed.
The list grows even longer still when you add in foods recalled for simple
mislabeling (or not so simple if you happen to be allergic to a missing
ingredient in a mislabeled product). Meanwhile, many of us in the coffee
roasting world continue to ignore the implications of these recalls to
our businesses.
Many coffee roasters run their businesses
with an underlying and ultimately mistaken belief that coffee is not
a food product. Oh, sure, we all know coffee is a food; that it will
ultimately be consumed by some discerning specialty coffee consumer sometime
in the future. We use the requisite food words: freshness, origins, quality
and that panoply of flavor terms on the taster’s wheel. However,
often our actions belie our words. And nowhere is this hypocrisy more
apparent than in our roasting facilities, many of which look like poorly
organized chaos: open bins of roasted coffee often unlabeled or mislabeled,
personnel with personal listening devices near moving equipment, packaging
material strewn about, dark corners, poorly lit production and packaging
areas, open hoppers over grinders, and dirty walls, rafters and floors.
Face it, many of our facilities do not look at all like what a consumer
would think of as a food manufacturing facility.
So why do we do it? Because we can! Coffee, as a non-perishable,
that is not quite raw (it still needs to be brewed) and that does not
easily cross-contaminate or get cross-contaminated is a low priority
for municipal, county and state inspectors overwhelmed with higher, riskier
food inspection concerns. One only has to Google coffee-related deaths
to see why we are such a low priority for food manufacturing inspectors:
It just doesn’t happen.
Even with the relative safety of coffee compared to other food
products, coffee roasters need to respect coffee as a food; roasting
as a food-manufacturing process and delivering the transparency and traceability
that we demand of others. A good place to start is a Food Safety Audit.
What Is a Food Safety Audit?
A food safety audit is a third-party audit, inspection or certification
that checks a facility’s compliance with federal and state
regulations, and/or generally accepted principles of good food
manufacturing management, including safety, sanitation, hygiene
and record keeping.
These inspections are not unlike other third-party certification
inspections that many coffee roasters already undergo, especially
organic inspections. Inspectors are looking for high degrees
of transparency and traceability in all aspects of your production,
as well as a high level of sanitation in your manufacturing
and packaging facility and good hygiene among your employees.
Where Do the Standards Come From?
Standards for the safe processing, handling and packaging of
foodstuffs have existed in the U.S. for well over a hundred
years. However, the standards regimes relied on today began
to be codified immediately after World War II. And although
some processes are customer-specific, many of the standards,
regulations and checklists seek to comply with the International
Organization for Standardization (ISO) for food manufacturing
and management (ISO 22000:2005). Unfortunately, as with any
bureaucratic endeavor, there is what seems to be an infinite
number of overlapping organizations each with their own area
of regulation, responsibility and expertise, as well as many
acronyms and terms associated with food manufacturing compliance.
To at least help unmuddy the waters a little, please see the
list of food safety terms on page 25.
So Why Get a Food Safety Audit (FSA)?
The quick answer is three-fold: efficiency, lowered liability
and increased sales.
Efficiency
As you research whether or not to undertake yet another inspection,
you may notice that many of the requirements rely on process
control, documentation, checks and quality assurance regimes
(for organic certified roasters, you are already halfway there,
as the USDA NOP is based upon many of these same concepts).
Terms such as Best Practices, HACCP and GMP (see page 25 for
definitions) may sound intimidating at first, however, as you
research these further, you cannot help but notice that many
of these concepts are based on efficient, repeatable and verifiable
processes as well as common sense. With a little research and
a little money, you may find a way to increase your profit margins
by eliminating wasteful or redundant practices: lowering marginal
labor costs, excessive product loss, energy costs, and possibly
even material costs. All of the aforementioned programs are
based on decades of practice by thousands of businesses—many
in your own industry. Why not take advantage of their trials
and errors in developing these standards and processes? Focusing
on passing an audit can work as the catalyst to ensure that
you will continue improving. It is an obtainable goal with a
well defined set of criteria. Just set a realistic time line
and you’re off to a higher profit more professional roasting
operation.
Additionally, by following the standards and instituting the
processes necessary to maintain them, you will raise the professional
level and morale of your staff. It is an often-repeated management
truism that an investment in your facility and in staff training
will increase worker productivity and happiness. Add increased
employee productivity to the increased labor efficiencies of
the new processes, and you are really cooking with gas.
Finally, good processes can lower your costs by reducing the
number and therefore the costs of errors. Small coffee roasters
are especially susceptible to mislabeling errors as they are
more likely to have multi-tasking and distracted employees on
the packaging line. Applying some of the principles needed to
pass an FSA audit can help lower your error rate. With shipping
on the rise, this is especially important now, as reshipping
mislabeled product or worse yet reshipping two orders that were
mistakenly shipped to the wrong addresses (right order, wrong
customer), can wipe out your profit margin and ruin an otherwise
productive day.
For many coffee roasters the initial value, perhaps even the
entire value, of going through an FSA inspection is in the doing
of the thing.
Lower Liability (and perhaps your liability insurance rate)
Although coffee roasters are perhaps the least susceptible
group of food manufacturers to be sued for illness or death
caused by product liability, we are still at risk. As a food
manufacturer, your insurer often lumps you with other food manufacturers,
not based on what you produce, but instead on your gross sales.
FSAs are one way food manufacturers can lower both their actual
liability as well as their liability rates. If you have to pay
what other food manufacturing companies pay, why shouldn’t
you save what they save? If you take the necessary precautions
and get inspected and certified, you can have the same benefits.
Increase Sales
So let’s say that the lure of lowering your product liability
costs and/or running a more efficient operation are not enough
to convince you to consider undergoing a Food Safety Audit.
How about increasing your sales?
Over the last few years, the success of specialty coffee in
the marketplace has convinced many of the large grocery, restaurant
hospitality, and food distribution concerns and retail warehouse
chains that they need specialty coffee on their shelves. Additionally,
the slow and local food movements as well as the negative backlash
felt by many larger retailers as they moved against smaller
established businesses has opened the doors and shelves of these
businesses to smaller and more local roasters. However, many
of these corporations require a Food Safety Audit, vendor audit
and often a site visit from corporate as well.
These third-party audits and site visits (either a food safety
or possibly a vendor audit) protect them from the liability
associated with selling your or anyone else’s food products.
In most cases there is no way around these requirements: they
are non-negotiable if you wish to do business. Also, vendor
audits nearly always have the added requirements of capacity
and capability added to their inspections as well. Many of these
companies want to know that you can safely produce what you
say you can produce in the time you say you can produce it—safely.
Unfortunately, many of these corporations will need you to complete
these audits before you even receive a “for sure” on
the possibility of supplying them. In other words, you will
do it if you wish to get your fine coffee on those high-volume
shelves.
It is a good idea if you wish to start pursuing these types
of customers that you go ahead and begin the process of getting
your facility, employees, paperwork and processes in shape for
an inspection. It is always better to look like a Boy Scout
(prepared), than a lazy gambler (hoping for a lucky break).
It may also keep you from wasting a lot of your own and someone
else’s time chasing customers that you are not qualified
to supply. Just ask yourself this question. “If they said
yes tomorrow, could I begin to produce under their specifications
immediately (provided you had the coffee)?”
In short, food safety audits can help increase your sales by
gaining you access to many accounts that you do not currently
supply. In addition to the types of accounts already described,
government and large non-profits often require some level of
FSA or vendor certification as well. And once you have completed
an FSA you should not have any trouble passing a vendor audit
or any customer site visit, provided you have the requisite
capacity. And with these larger accounts you are going to love
your increased efficiency.
This Train Is a Comin’, Time to Climb Aboard While the
Seats Are Cheap and Plentiful
The recent example of the Florida tomato cum Mexican jalapeño
recall is a good example of what makes consumers so nervous.
A national outbreak of salmonella was identified by the FDA
as being caused by fresh Florida tomatoes. However, after much
outrage from Florida growers (and millions in lost revenue),
the FDA reversed itself and instead named fresh Mexican jalapenos
as the likely culprit. Meanwhile consumers were confused by
the cascading series of warnings, including trying to avoid
fresh salsa, as the FDA worked to isolate the culprit. Consumers
are concerned about the safety, transparency and traceability
of their food supply, and rightly so, after incidents such as
the one described above.
It is just possible that with the coming change of presidential
administrations that a new FDA or USDA chief may seek to restore
credibility to the food supply chain by mandating a wholesale
change in the way food manufacturing facilities are inspected,
licensed and regulated. There may come a day when all wholesale
food manufacturing facilities will need to undergo some sort
of food safety audit. Where will we be then? Are we a food or
not? Either way, perhaps it is time to get certified before
the rush.

TERRY DAVIS is the president of
Ambex, Inc., an equipment manufacturer and distributor, and New Harmony
Coffee & Tea, a retail/roastery in Clearwater, Fla. He is also is
a member of the Tampa Bay Chapter of the Council on Foreign Relations,
the Roasters Guild and the American Civil Liberties Union (ACLU).
FOOD SAFETY TERMS
ANSI (American National Standards Institute) The leading body for the
writing and setting of norms and standards for American businesses. ANSI
is the American representative to the ISO. The Specialty Coffee Association
of America is a member of ANSI seeking to help promulgate the evolving
rules for quality and freshness in coffee.
Best Practices
A business concept or belief that there is one correct or best
way to produce a desired product or outcome. Focuses on identifying and
creating process and quality assurance tests to lessen or eliminate errors,
waste and mistakes; closely related to process efficiency theory.
Codex Alimentarius (Latin for Food Code)
A group of internationally recognized practices, guidelines
and standards for food production and food safety having consumer protection
as a primary goal, as well as promoting fairness in the international
food trade (not to be confused with fair trade, the Codex is seeking
fairness in free trade). The Codex Alimentarius is maintained by a Commission
Founded in 1963 by the Food and Agricultural Organization of the United
Nations and the World Health Organization, both United Nations Organizations.
The Codex Alimentarius is the basis for the ISO food manufacturing standards
(ISO 22000:2005)
Food Safety Audits
Third-party inspections and certifications that rely on standards
set forth by ANSI (or other relevant national agencies) in accordance
with ISO guidelines, GMP, HACCP and any other regulation, practice
or concept deemed relevant by the certifying agency.
GMP (Good Manufacturing Procedures)
A loose outline of manufacturing processes set out by the FDA
that focuses on record keeping, pest control, employee hygiene, sanitation,
equipment, quality assurance and complaint and recall procedures. Inherent
in the FDA’s GMP is that manufacturers should be cognizant of,
and use as relevant, new technologies and systems that can help a business
alleviate contamination and errors in the manufacturing process (GMP).
HACCP (Hazard Analysis and Critical Control Points)
An approach to food and pharmaceutical safety through prevention
of contamination. The focus of HACCP is on the use of process control
to prevent contamination in the manufacturing process instead of relying
on finished product testing. This is accomplished by identifying critical
points in the food manufacturing, packaging, labeling and distribution
pipeline where contamination or error is likely to occur. Currently only
meat, poultry, juice and seafood operations are required to apply HACCP
in all of their manufacturing and packaging operations. For all other
food manufacturers, HACCP is recommended but not currently required.
ISO (International Organization for Standardization)
An international nongovernmental organization that helps set
standards for a wide variety of products and processes. Most ISO voting
members are national, or nationally recognized standard bodies. Currently
157 countries are represented in some way at ISO. ISO was founded in
1947 to help facilitate international trade. ISO 22000:2005 is relevant
to food manufacturers. ISO TC34 is currently developing standards for
coffee.
Third Party Certifications/Inspections/Audits
A testing and verification regime that relies on the independence
of a duly licensed or recognized inspector/verifier when conducting inspections,
verifications or audits.
Vendor Audits
Inspections required by certain food retailers and vendors in
order to be an approved supplier for the organization. Often incorporates
a Food Safety Audit as well as capacity and capability requirements defined
by a contract or customer. These audits are often mandatory before entering
final contract phase with larger food retailers, restaurants, or hospitality
chains.
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